I feel that standards are a good thing. I think that each of us should strive to follow standard approaches, because it’ll make all of our lives easier. I also think that a Data Layer is an adornment on every site, and a svelte way of helping analysts and marketing do their work more flexibly. […]
Remember when I wrote about how I blog? How I mentioned the empty note called “Hierarchical Data Elements”, and couldn’t remember what I had intended to write? As usual, I found a snippet of text the day the article went live, and so I am now able to return to my normal schedule and proudly […]
Since the Summits, there has been some interest in the test framework I keep flogging on this blog, and rightfully so, imnsho! They say that no plan survives first contact with reality, and the same is true for those who have started to use the framework. It is amazing how much abstraction goes on in […]