I think I can safely say I speak for all of us when I say this: the first time I heard about Launch playing a role in the deployment of Experience Cloud applications on mobile, I immediately thought “tag management! On mobile! I wonder how far it goes!” Ever since, I have wondered how much […]
We’re interrupting our normal schedule this week to bring you some fresh thoughts about someone else’s fresh thoughts! Tim Wilson, who could run a workshop with a cardboard box instead of a working laptop (I’ve seen it), posted the results of a thought experiment last week: 50 Things I Believe About Analytics There is so […]
Towards the end of 2019, the world of consultants in the Adobe Experience Cloud eco system changed. First our product management announced some changes for Workspace “Customer Journey Analytics“, then Aaron Hardy, Joe Khoury, Justin Grover, and Jenny Medeiros posted an announcement about a unified Javascript library. Those are huge! I’m not sure if you […]
Ich denke es kommt auf den Standpunkt an (wie immer). Wenn ich mit Entwicklern zusammenarbeite, Eventspezifikationen und Testings durchführe, dann ist „Back to Basics“ hilfreich. Wenn ich im Unternehmen Marketer bin und nur Zahlen brauche, dann „Was wenn“. Wenn ich im Backend für das Daten- und Infomanagement verantwortlich bin dann „dmexco Extra“.